I am an Associate Professor at Department of International Business, National Taiwan University
My research extends the co-evolutionary view on international strategic alliances through exploring the key contextual and processual determinants of the alliance performance across high-tech, retailing, and e-commerce industries. My work has important implications for international business and marketing strategy.
I received my PhD in International Business Strategy from King's College London in the UK under supervision of Professor Pervez N. Ghauri. I also received my MSc in Business Studies with Distinction from Aston University in the UK and a BA in Economics from National Chengchi University in Taiwan.